Our story

One blue belt, a three-month visa, and no plan at all.

It started with one blue belt and no plan

Jose Gomes found jiu-jitsu at 16, back in Brazil. He’d tried karate and capoeira first, and neither one grabbed him. Jiu-jitsu did. What hooked him was that he could roll for real from day one, instead of tapping pads and pretending.

About Our Method Our Story Why Carlson Gracie Coaches Gear Seminars with Jose

The journey

A long way from home

Every belt above blue, Jose earned on these mats.

Blue beltThe one he arrived withOff a plane, into a town with no jiu-jitsu in it.
Purple beltEarned hereFlying home to Brazil for camps whenever he could get away.
Brown beltEarned hereStill no coach of his own. Just the odd visiting black belt.
Black beltEarned hereThird degree now, and the line runs unbroken onto our mats.
A coach demonstrating a gi technique with students on the mats
He started teaching for one reason. He wanted people to train with.
01

A three-month visa

New Zealand wasn’t much of a decision. A mate mentioned an island at the bottom of the world you could get into on a three-month visa, and that was enough. Jose landed with barely a word of English and no idea what came next, a gym least of all. He just wanted to see somewhere new, and to keep training while he was there.

02

Teaching from scratch

There was no jiu-jitsu in Queenstown. None in Central Otago. So Jose started teaching, for one simple reason. He wanted people to train with. He earned his purple, brown and black belts here, flying home for camps and leaning on the odd visiting black belt while he had no coach of his own. Slowly, teaching became coaching. Coaching became a school. The school became a family.

Fifteen to two hundred

Jose never chased any of it, which is exactly why it worked. Fifteen people became more than two hundred. One mat in Queenstown became a family of academies across the South Island.

The whole class sitting along the wall watching two black belts roll
Queenstown, between roundsThe room he built
2014

The year one blue belt started teaching in Queenstown.

15 → 200+

From the first fifteen members to one of the biggest academies in the country.

4

Academies across the South Island, all grown from the same room.

In Jose’s words

“I never counted on it, so I was never afraid it wouldn’t work. It’s something I do because I love it.”

Jose GomesHead professor · 4th degree black belt
Jose Gomes, head professor at Carlson Gracie New Zealand
Built from love, not a business plan.
Jose GomesHead professor · 4th degree black belt

Where next

Join us

Come and find your people

Start with a free class. It just might change your life.

★★★★★  5.0 from 161 Google reviews

Three members standing together on the academy mats
First class is free Become a member